AI Website Optimization

Transform Your Website with a Structured AI WordPress System

Make your website easier to improve while keeping full control in WordPress.

  • One AI system to audit, rebuild, and improve your website
  • Reusable, brand-controlled panels instead of one-off AI pages
  • Faster updates with less developer dependency
  • Full WordPress ownership with human oversight
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    Trusted by 200+ agencies and global brands

    THE PROBLEM

    Why Outdated Websites Don't Convert?

    Outdated structure quietly slows growth, increases costs, and makes every improvement harder.

    Performance

    Slow performance

    Heavy themes, plugins, page builders, and third-party scripts hurt engagement and conversions.

    Dependency

    Developer dependency

    Even a simple landing page, copy update, or tracking change gets added to the development queue.

    Visibility

    Limited visibility

    Pages, forms, analytics, scripts, and integrations are scattered, with no complete picture of the site.

    Brand drift

    Brand and content drift

    New pages move forward while older pages fall behind in design, messaging, and functionality.

    A Faster Way to Build a High-Performing Website

    Intelligent workflows, UX strategy, and engineering expertise to deliver a faster, conversion-focused website.

    01

    Audit and Align

    Inventory the site and agree priorities.

    02

    Design the System

    Define architecture, rules, and reusable components.

    03

    Build and Migrate

    Build on staging and migrate approved content.

    04

    Verify with confidence

    Test performance, accessibility, tracking, and security

    05

    Launch and Hand Off

    Launch with backup controls and deliver QA documentation.

    12 days

    12 days is the target for smaller, clearly defined scopes. Exact scope, price, and delivery timing are confirmed after the website audit.

    BRILLMARK'S WEBSITE OPTIMIZATION SOLUTION

    AI-Assisted Development + Human Expertise For Rapid Website Transformation

    Integrating AI into production workflows and combining it with human judgment.

    01

    Clean Foundation

    WordPress architecture, theme structure, and controlled dependencies.

    02

    Design Rules

    Approved typography, colors, spacing, and interaction patterns.

    03

    Reusable Panels

    Branded sections and page patterns that teams can recombine.

    04

    Quality and Visibility

    Performance, accessibility, tracking, documentation, and release controls.

    system-layers-static

    AI for Speed. Human For Strategy.

    A complete working system, more than a visual redesign handed over with proper operating documentation.

    01

    Foundation

    Website audit, WordPress architecture, design system, reusable component library, and content migration.

    02

    Performance

    Optimized code and assets, Core Web Vitals focus, technical SEO, CRO, accessibility, and security review.

    03

    Measurement

    GTM, GA4, forms, scripts, and integration inventory with functional verification.

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    04

    Launch and Handoff

    Responsive QA, written quality report, documentation, staging, backup, cutover, and rollback plan.

    Why work with us

    A Better Website.
    With Less Uncertainty.

    Clear scope, predictable delivery and measurable quality from start to finish.

    Category
    Recommended
    Working with BrillMark
    A typical website project
    Price
    Clear scope and pricing before the work begins.
    Hourly estimates that keep growing once the work starts.
    Delivery
    A clear process with a committed delivery timeline.
    Open-ended timelines with no committed delivery date.
    Scope of work
    Performance, SEO, accessibility, security and CRO are considered throughout the build.
    Visual redesign first, with performance and SEO left for later.
    Quality
    Every finished website goes through quality checks, with a written report showing the results.
    Quality is assumed, with nothing written down to check it against.

    Results that Speak Beyond the Project

    Toplids

    128% increase in conversions

    A Shopify 2.0 migration, redesign, and CRO program transformed the shopping experience and helped increase conversions by 128% in three months.

    Read the Toplids case study

    Dealpath

    2,880+ development hours delivered

    A long-term WordPress development partnership that scaled and grew further for more than 3+ years.

    Read the Dealpath case study

    Relias Media

    6,000+ hours delivered

    A dedicated development partnership spanning 7+ years and more than 540 completed tasks and initiatives.

    Read the Relias Media case study

    Wild Brands

    2,500+ development hours delivered

    A long-term Shopify development partnership for 4+ years. 300+ Tasks Delivered Wild Lama and Wild Foods, across multiple regional storefronts (including Mexico and Chile)

    Read the Wild Brands case study

    Pricing

    Choose the Right Level for Your Website

    Whether you need a complete website transformation or support with one specific stage, we scope the engagement around what you actually need.

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    Uncheck any item to remove it — your price updates instantly.

    Complete website service packages compared
    Complete service Starter Starting at $3,500 Smaller websites Up to 10 pages Growth Starting at $6,500 Growing websites Up to 30 pages Custom Scoped with you Let’s talk Large & complex websites 30–100+ pages
    Full website audit
    UX/UI redesign
    Design system
    WordPress development
    Content migration Up to 10 pages Up to 30 pages Based on scope
    Performance optimization
    Technical SEO
    CRO optimization
    Accessibility review
    Security review
    Responsive QA
    Final quality report
    Scope and price confirmed after we review your website.

    A few things to know. Prices shown are starting prices. Final scope, price and delivery timeline are confirmed after we review your website. Custom functionality, third-party integrations, paid plugins and services, new content creation and requirements outside the agreed scope are quoted separately. Changes to the approved scope may affect both price and delivery time.

    Hear It From The Teams We Work With

    Gayla Worrell speaking on camera 1:30

    I can’t imagine any other companies out there in a similar situation where we are that couldn’t benefit from the services that Brillmark offers.

    Gayla WorrellCRO at Snap Finance
    Amara Abara speaking on camera 1:10

    Finding competent professionals to bring conversion research ideas to life and deliver results for clients without breaking their websites was challenging – until I found Brillmark. Abdullah and his team are a group of technical A-players with whom anyone serious about CRO and experimentation should work. I’ve collaborated with them on multiple projects, and they consistently prove they’re the real deal

    Amara AbaraFounder at Conversion Central

    Contact us

    Tell Us About Your Website.

    Send us your website and what you are trying to fix. We reply with an initial review and a practical next step.

    • We review your website Within 1 business day, at no cost.
    • We walk you through the findings A short call covering what is wrong and what matters most.
    • You get a scoped plan Fixed price, clear scope and a committed delivery timeline.

    Prefer email? info@brillmark.com

      Which Services Are You Interested In?

      FAQ

      Questions We Get Before an Audit

      If yours isn’t here, add it to the form above and we’ll answer it in the reply.

      What does the free audit actually include?

      A review of performance, mobile experience, SEO basics, security and the paths visitors take to convert. You get the findings ranked by impact, plus an honest call on whether the site is worth repairing or worth rebuilding.

      How long does the audit take?

      The initial report comes back within 1 business day. A full technical review, when the site is large or heavily customised, takes 3–5 business days.

      Do we have to rebuild the whole website?

      Usually not. Most sites need a defined set of fixes, not a replacement. We only recommend a rebuild when repairing costs more than starting again.

      Will the work affect our live site?

      Everything is built and tested on a staging copy. Changes go live in a scheduled window, with a rollback plan and a backup taken beforehand.

      Can you work with our existing theme and plugins?

      Yes. We work inside your current stack wherever it is sound, and flag anything that is unmaintained, insecure or holding performance back.

      What happens after launch?

      Maintenance plans cover updates, monitoring, backups and a monthly performance check, with a queue for the improvements you want next.