AI powered Shopify Store

Shopify Development That Turns Visitors Into Customers

We’re a Shopify development team that builds. Full-service Shopify design, development, and migration, engineered around what actually moves revenue, backed by 15,000+ experiments.

  • Shopify development + CRO expertise in one team
  • Built for complex ecommerce requirements
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Trusted by 200+ Agencies And Global Brands

45,000+
Experiments supported
200+
Agencies and brands served
End-to-End
Development, QA, tracking, and delivery
White-Label
Ready to work under your agency’s brand

What is included in Shopify theme development

Every Build Ships With All of This

01

Storefront

Online Store 2.0 theme, Figma to Liquid, section library your team can rearrange, mobile tested on real devices.

02

Conversion

Metafield product pages for bundles and subscriptions. Cart and upsell built from tested layouts. Sections isolated so you can A/B test after launch without a developer.

03

Speed and launch

90+ Core Web Vitals target. App audit to cut script weight. GA4 verified on live orders. Staged launch with rollback.

04

Automation

Shopify Flow and Functions instead of a monthly app stack. Order routing, tagging rules, bundle logic, Klaviyo flows. You own it.

Buy Capacity The Way It Suits Your Program

Retainer or a Monthly block of hours, & Flexible Models to choose from. Fixed-scope pricing is also available for well defined projects.

FLEXIBLE

Block of hours

The lowest-risk way to start. Buy a block, use it against anything, no expiry pressure.

  • Use across any service
  • On-demand support
  • Tight budget control
  • Ideal first engagement
Start with a block

MOST POPULAR

Retainer partnership

For programs with a steady flow of tests, ecommerce teams and CRO agencies running continuous roadmaps.

  • Predictable monthly cost
  • Named dedicated resources
  • Priority queue
  • Quarterly roadmap review
Discuss a retainer

ONE-OFF

Project based

A defined scope with a defined timeline – a migration, a landing page suite, an analytics rebuild.

  • Fixed scope and timeline
  • Transparent pricing
  • Focused specialist team
  • Handover documentation
Scope a project

Dawn theme vs custom Shopify theme

Which one do you actually need?

Dawn if your merchandising is standard. Custom if your product page needs bundles, subscriptions, or B2B pricing.

Scroll to compare →

Hardened Dawn compared with a custom Online Store 2.0 theme
Compare Hardened Dawn Starting at $1,499 Custom 2.0 Starting at $4,900
Launch 2 weeks 2 to 4 weeks
Product page Standard variants Bundles, subscriptions, B2B, metafields
Best for First storefronts Complex catalogs, Plus
Not sure which one fits? Send the store and we will say so in the quote. Get a fixed quoteTalk to us

Shopify theme development timeline

Two Weeks, Fixed Calendar

  1. 01

    Days 1 to 2

    Discovery and a written price.

  2. 02

    Days 3 to 4

    Audit of your funnel, scripts, and migration risk.

  3. 03

    Days 5 to 12

    A senior engineer approves every commit.

  4. 04

    Days 13 to 14

    Launch, tracking verified on live orders, handover and training.

Shopify development scope and revisions

No Surprises

5 revision rounds included. New scope gets a written change order first.

  • 5 revision rounds included. New scope gets a written change order first.
  • 5 days of free bug fixes after launch.
  • You get the repo, the docs, and full ownership. No page builder, no license, no lock-in.

Hear it From The Teams We Work With

Gayla Worrell speaking on camera 1:30

I can’t imagine any other companies out there in a similar situation where we are that couldn’t benefit from the services that Brillmark offers.

Gayla WorrellCRO at Snap Finance
Amara Abara speaking on camera 1:10

Finding competent professionals to bring conversion research ideas to life and deliver results for clients without breaking their websites was challenging – until I found Brillmark. Abdullah and his team are a group of technical A-players with whom anyone serious about CRO and experimentation should work. I’ve collaborated with them on multiple projects, and they consistently prove they’re the real deal

Amara AbaraFounder at Conversion Central

Let’s Scope Your Requirements

Send us one hypothesis. We’ll come back with an estimate, an approach, and the QA plan: usually within one business day.

    Which Services Are You Interested In?

    Shopify Theme Development FAQ

    What is Shopify theme development?

    Building or customizing the Liquid templates, sections, and settings behind a Shopify storefront. On Online Store 2.0 that means JSON templates, reusable blocks, and metafield content your merchandisers can edit without a developer.

    How much does a Shopify theme cost?

    Ours start at $1,499 for Dawn and $4,900 for custom, fixed. Market rates for custom themes run very high. Theme Store themes cost $100 to $500 with no customization.

    Can you really deliver in two weeks?

    Yes for a Dawn build with an approved design. Custom themes with subscriptions or B2B pricing take two to four weeks. The date is in the quote before you sign.

    You use AI. Who is responsible for the code?

    We are. A senior Shopify engineer owns the build and approves every commit against our QA checklist. Automation writes the repetitive Liquid. The review and the warranty are human.

    Do we own the theme?

    Yes. Repository, documentation, full rights. Any developer can pick it up without us.

    Can you work with our designer or agency?

    Yes. 100% of our Shopify work is white label. Your Figma, your repo, your client never hears our name.