Day: August 26, 2019

Fill the form below to subscribe to our newsletter!

How to Avoid Flickering Flashes in AB Tests - BrillMark

How to Avoid Flickering/Flashes in A/B Tests

A/B testing is a great way to identify conversion optimization opportunities on your website, but getting a test set up correctly is not always a walk in the park. One of the most common issues we see during A/B testing involves flickering or flashing, also known as FOOC- (Flash of Original Content). With this problem, you may see the original content you…

Read More »
Skip to content