Homepage Redesign

Conversion Optimization That Actually Works

See how our conversion optimization strategy helped an online store like TopLids achieve measurable growth—fast.

Old

Cluttered layout with minimal interaction cues, making it hard for users to navigate and engage effectively.

Old - old design

New

Clean, structured design with intuitive navigation and guided steps, enhancing user flow and overall experience.

New - new design

Old

Cluttered layout with minimal interaction cues, making it hard for users to navigate and engage effectively.

Content & User Experience Old

New

Clean, structured design with intuitive navigation and guided steps, enhancing user flow and overall experience.

Content & User Experience New

Old

Repetitive imagery with a muted blue-orange palette and minimal emphasis on product highlights.

Visual Design & Aesthetics old

New

Diverse, high-quality visuals paired with a vibrant color scheme that draws attention to key products and calls-to-action.

Visual Design & Aesthetics new

Old

Static layout with minimal interactive elements, leading to a passive browsing experience.

Old - old design

New

Enhanced functionality through interactive sliders, clickable steps, and engaging elements that guide users intuitively.

Functional Engagement new

Old

Standard grid layout with uniform product tiles and minimal visual hierarchy.

Collection Page Design old

New

Refined layout featuring distinct product separation and interactive hover effects for improved clarity and user engagement.

Collection Page Design new

Old

Limited product details visible at first glance, requiring additional clicks.

Old - old design

New

Key information—such as pricing and descriptions—is immediately accessible, enhancing browsing efficiency and decision-making.

Product Information Display new

Old

Basic navigation paired with limited filtering options and a static, minimal design.

Navigation, Filters & Visual Engagement Old

New

Enhanced user experience through prominent sorting and filtering tools, supported by a dynamic visual design with hover effects and subtle animations.

Navigation, Filters & Visual Engagement New

Our Shopify Development Case Studies

Discover how Brillmark helped Hemp House to scale their Shopify Store & provide exceptional user experience through their store with our innovative design & ideas!

Hemp house website redesign helped combat Amazon competitors

Desktop Conversion Rate + 59%
New Visitor Conversion Rate + 47%
Mobile Conversion Rate + 62%
Google Page Speed Score On Desktop + 57%
Read Full Case Study

Hemp house website redesign helped combat Amazon competitors

Desktop Conversion Rate + 59%
Google Page Speed Score On Desktop + 47%
Google Page Speed Score On Desktop + 62%
New Visitor Conversion Rate + 57%
Read Full Case Study
AI-section

Why Choose BrillMark for A/B Test Development?

Compare how BrillMark’s full-service, CRO-focused team outperforms a traditional, non-A/B testing developer setup.

CRITERIA
BRILLMARK DEV </br>PACKAGE
NON-AB TESTING</br> DEVELOPER
Team Composition
Full-Service A/B Testing Experts – Enjoy a dedicated crew of project managers, developers, QA specialists, GA & tool analysts, CRO strategists, and UX designers working in sync on your experimentation goals.
Typically a solo developer or a small, core-centric team with limited knowledge of A/B testing tools and methodologies, risking delays and subpar execution.
Service Scope
All-Inclusive, End-to-End – From ideation and technical setup to development, QA, and final deployment, we handle every stage for your A/B test campaigns and CRO projects.
Primarily Development-Focused – Lacks comprehensive A/B testing support and tool knowledge, limiting capabilities for big experimentation or complex test implementations.
Cost-Effectiveness
Transparent, Hourly Model – Pay only for the services you need, with no hidden costs. Gain a complete, cross-functional team—no need for multiple separate hires.
Hidden Costs for Each Stage – Separate fees for project management, QA, analytics, etc., quickly driving up expenses as your testing and development needs grow.
Flexibility & Integration
Seamless Collaboration – Our specialists coordinate under one process, ensuring timely delivery and frictionless integration with your internal workflows and marketing tools.
Limited Team Interaction – Focused on narrow deliverables with minimal synergy, often causing communication gaps, missed deadlines, or suboptimal test designs.
End-to-End Support
Dedicated Lifecycle Assistance – From platform migrations (Shopify, WordPress) to new site launches, we provide ongoing support for everything from setting up goals to troubleshooting post-launch issues.
Minimal Post-Launch Backup – Tends to offer limited dev support for diagnosing goal-tracking problems or resolving analytics bugs after deployment.

Why Choose BrillMark for Shopify Web Development?

We build great user experiences by providing full-spectrum Shopify development services and solutions to customers worldwide.

Feature
Benefit
Full-Service Shopify Development Experts
Enjoy a dedicated team including Shopify developers, project managers, QA specialists, GA & tool analysts, CRO strategists, and UX designers working in sync to optimize your store.
CRO Expertise & Integration
Data-Driven Approach with a proven track record of 10,000+ campaigns, with conversion optimization is integrated into every service: design, development, and customization.
Custom Integrations
Seamlessly integrates top-tier apps (Klaviyo, Mailchimp, Google Shopping, Omnisend & more).
Transparent, Pricing Model
Pay only for the services you need, with no hidden costs. Gain a complete, cross-functional team—no need for multiple hires.
Flexibility & Integration
Our specialists coordinate under one process, ensuring timely delivery and smooth integration with your Shopify store and marketing tools.
End-to-End Support
From platform migrations (Shopify, WordPress) to new site launches, we provide ongoing support from setting up goals to troubleshooting post-launch issues.
Holistic Development:
BrillMark has helped several Websites and CRO agencies with effective experiments and the best tech support. BrillMark team of developers can consistently create and execute complicated experiments across any device, application, or platform.
Real-time maintenance:
We provide you with real-time maintenance & support during the project implementation. As a specialized Shopify development agency, we provide continuing upgrades and upkeep of your website, including website layout, HTML/CSS tweaks, feature additions, and social media updates.

What We Set Out to Achieve

Metric
Before (Oct 24 – Nov 24)
After (Dec 24 – Jan 25)
Increase (%)
Total Sessions
16,521
16786
–
Orders Fulfilled
205
333
+62.4%
Total Sales
5 figures
–
+34.5%
Conversion Rate
0.99%
2.06%
+108%
Added to Cart RateG
2.45%
6.42%
161.6%
Reached Checkout Rate
0.58%
0.81%
+39.7%
Completed Checkout
0.99%
1.99%
+100%

The Brillmark Difference: Beyond Basic Migration

Unlike general development agencies, we specialize exclusively in e-commerce platforms and have completed 200+ migrations. We’ve seen every edge case and know how to handle complex scenarios.

Metric
Others
With BrillMark
Delivery Time
Undefined (60 – ? Days)
On Time (30 DAYS)
The Look
Standard New Template
Custom Theme Design & Optimization for Conversions
Quality
Not Assured
Assured with Pre- Post-Launch Optimization
The Speed
Default Performance
Profit-Optimized Speed
Data Integrity
Moving products and orders.
Full tracking setup (GA4/GTM)

Accelerate Your A/B Testing and Conversion Growth

BrillMark Delivers AI-Powered A/B Test Development, Automated Optimization, and Smart Custom Solutions.

  • Faster Testing Velocity: Launch more A/B tests quickly on any platform
  • Intelligent Test Analysis: Automated pattern recognition
  • Seamless Integration: Our experts become an extension of your team.
Ready to Accelerate Your Growth? hero dots portrait
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Ideate

design icon

Design

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Develop

Qa icon

QA

Deployment icon

Deploy

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Analyze

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Kevin Buth

Executive Creative Director at Ritual Beverage Company

Brillmark has been essential to Ritual Zero Proof’s DTC success. From site optimization to A/B testing and advanced Shopify customization, their skilled, efficient team handles it all.

Devesh Khanal

Founder at Growthrock.co

I’ve never worked with AB test development team that is more knowledgeable or as fast as the BrillMark team.

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Welcome to BrillMark!

Great connecting with you at EXPERIMENTATION LIVE + UNITE 2024

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Need assistance? We provide various services for your business growth.

  • A/B Testing

    Rapid test development for performance optimization.

  • Shopify Development

    Custom development and testing to optimize your Shopify store.

  • WordPress & Landing Page Development

    Scalable, secure solutions to enhance your website performance.

  • Full-Stack Development

    Comprehensive web application development for end-to-end solutions.

  • Design & Markups

    User-friendly designs paired with clean, optimized code.

  • CRO & Analytics Support

    In-depth support for GA, GTM, tool setup, CRM, and more.

Fill out the form and we’ll be in touch as soon as possible.

We look forward to partnering with you to accelerate your digital growth.

If you have any questions or prefer to contact us directly, please email us at info@brillmark.com.

Trusted by 200+ Leading Agencies and Global Brands

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Our expertise has accelerated growth for companies worldwide. Join the businesses that trust BrillMark for high-velocity A/B testing and comprehensive digital solutions.

Our Services

What Our Clients Say About Us?

Ready to Elevate Your Digital Presence?

With over a decade of experience and a passion for innovation, BrillMark is here to help you achieve your goals.

10K+ Projects Completed
1M+ Lines of Code Written
1000+ Optimized Websites

Flexible Engagement Models

At BrillMark, we recognize that every business has unique needs and priorities. That’s why we offer flexible engagement models to deliver the support and expertise you need, when you need it.

Insights & Resources

Stay informed with our latest articles, guides, and industry insights.

10 Proven Ways to Keep A/B Tests Moving from Idea to Launch
A/B Testing

10 Proven Ways to Keep A/B Tests Moving from Idea to Launch

With 10+ years of hands-on experience in full-service A/B test development, we help agencies ship experiments faster, run them cleaner, and convert better without the usual development headaches. Why Agencies Struggle to Get Tests Built and Launched It’s a common story: Sound familiar? Here’s how agencies solve it. 1. Stop Tests from Getting Stuck Before […]
Read Full Story…
Shopify vs WooCommerce Conversion 2026: Which Platform Closes the Sale?
Uncategorized

Shopify vs WooCommerce Conversion 2026: Which Platform Closes the Sale?

Shopify vs WooCommerce Conversion 2026: The Speed-to-Wallet Ratio Shopify’s biometric checkout edge Shop Pay in 2026 is no longer just a saved-card solution. It now supports biometric authentication via device-native passkeys, Face ID, fingerprint, and hardware security keys- collapsing the checkout journey to a single confirmation tap. The cognitive friction of entering card details is […]
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Frequently asked questions

Develop top-line strategies and ensure value through tested procedures. Generate effective testing protocols to support sustainable and visionary growth strategies.

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