On dynamic web pages or SPAs (single-page applications), the content of a web page usually gets updated based on various events after the initial page has loaded. If there is an A/B test running on the page, the updated dynamic content can sometimes overwrite the changes made by the test.
Despite the ever-changing landscape of the internet, Netflix, Amazon, and YouTube are still going strong. But what’s the secret behind their consistent growth rate? Optimization. These companies have found ways to ensure they are always relevant. Their audience is never bored because these bigger-than-life companies regularly come up with
Conversion rate optimization is a scientific approach to increasing the percentage of visitors who turn into customers. It uses collected data, analytics and ideas to prepare a hypothesis on how to improve conversions. Then, you’ll use, A/B testing to prove your hypothesis and achieve your desired goals. The aim is to bring in more revenue, and it can be used on any medium or platform where you
Facing difficulty on loading Google Optimize Visual Editor. Everyone needs a visual editor to inject visual changes on web page when trying to edit the variant in Google Optimize. Most of the times you encounter with following error
Did you ever wonder how Netflix makes you binge watch a whole series which eventually becomes your favorite? How about the way e-commerce websites like Amazon use the rather famous “Customers Who Bought This Item Also Bought” trick? Now, just imagine if you got to apply these methods to your website. How impactful would that be?
Let’s say you have thousands of visitors on your website. Still, the conversion rate is not increasing the way it should? It must be frustrating to see your products getting an audience and still not impressing anyone enough to spend their money. In other words, majority of the traffic is not even
Our e-commerce client (OFLARA) sells high-quality crystal jewelry online. They approached us with an idea to implement a product recommendation section to upsell with an Add to Cart popup. This recommendation section enabled their customers to easily add more products to carts